Monday, May 04, 2009

Slow Churned Neighborhood Salute

I stumbled upon this Edy's Ice cream promotion--the Slow Churned Neighborhood Salute. It's about helping neighbors meet each other and neighborhoods come together. I LOVE the way they have done this--with the emphasis on the people. The ice cream is simply the backdrop of what brings them together. Plus I am all into video these days and especially like the idea you can enter a video submission.

I wonder if there might be a few branch libraries that would want to host a Neighborhood salute similar to this with a local ice cream shop?

Here in New Hampshire, it might be with Annabelle's.
In Columbus, it might be with Jeni's.

What's your local ice cream shop? Would they want to partner with you for a library promotion? Recent reports show that more and more people are showing up at the library every day. It would make their business look as socially responsible and neighborhood-friendly as I'm sure they already are. And it gives people a nice reminder that the library is a great place to meet your neighbors--and potentially cool off in the A/C inside.

All hail to neighbors coming together over ice cream at the library!

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